I am doing email marketing. The company I work for is a wine and spirits importer and the owners exported an email list from a database they use to find buyers for there wine and spirits. The emails are workers of liquor stores and bar owners, basically the people that are authorized to make purchasing decisions.
So I sent out one email and it only sent it to 100 contacts as a “test”. 79 out of a 100 emails delivered successfully.
It will not send to the res of the list. I’m Assuming the bounce rate is too high. The email list Is from last year, so it could be that the email is outdated and people making those purchasing decisions have left their jobs.
Any suggestions?